Proposal authors of accepted papers can use the tool below (scroll down) to see where they have been placed in the agenda. Note: Special Topics sessions - Only the submitter's name is searchable, not panelists. [If you wish an overview of the conference please click here: Conference Overview Agenda.

Please use this search form to:

  • First or Secondary Author: Click on "person," click on your name, and "search." Then use the bottom scroll bar to slide to the right until you see the search button. Scroll down this screen to see the result of the search!
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  • Search by Keywords
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To see the full agenda, leave all drop-downs blank, and simply click on "Search." Please note that there are some options you may select once you have searched. (Please do not be confused about something that looks like "1.1 Digital Advertising" as this is simply a title of a group of sessions.

Contact the AAA Conference Office to accept the session assignment, or to request a change due to a conflict. Call (727) 940-2658 x 2004 if you have questions. Please be sure to reference the session title(s), date(s) and time(s) if you contact us.


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Fri Mar 29 2019, 8:30am–10:00am, 1-Normandy A
Fri Mar 29 2019, 8:30am–10:00am, 1-Normandy A
First & Corresponding Author
Rahnuma Ahmed, North South University
Authors in the order to be printed. :

Rahnuma Ahmed, North South University; Doyle Yoon, University of Oklahoma; Glenn Leshner, University of Oklahoma

Additional Authors
Doyle Yoon, University of Oklahoma
Glenn Leshner, University of Oklahoma
Fri Mar 29 2019, 8:30am–10:00am, 1-Normandy A
First & Corresponding Author
Vaibhav Diwanji, Florida State University
Authors in the order to be printed. :

Vaibhav Diwanji, Florida State University; Juliann Cortese, Florida State University

Additional Authors
Juliann Cortese, Florida State University
Fri Mar 29 2019, 8:30am–10:00am, 1-Normandy A
First & Corresponding Author
Jihye Kim, University of Kentucky
Authors in the order to be printed. :

Jihye Kim, University of Kentucky; Hyun Ju Jeong, University of Kentucky

Additional Authors
Hyun Ju Jeong, University of Kentucky
Fri Mar 29 2019, 8:30am–10:00am, 1-Normandy A
First & Corresponding Author
Keith Quesenberry, Messiah College
Authors in the order to be printed. :

Keith Quesenberry, Messiah College; Michael Coolsen, Shippensburg University

Additional Authors
Michael Coolsen, Shippensburg University
Fri Mar 29 2019, 8:30am–10:00am, 2-Normandy B
Fri Mar 29 2019, 8:30am–10:00am, 2-Normandy B
First & Corresponding Author
Kathy Tian, University of Illinois
Authors in the order to be printed. :

Kathy Tian, University of Illinois; Mike Yao, University of Illinois

Additional Authors
Mike Yao, University of Illinois
Fri Mar 29 2019, 8:30am–10:00am, 2-Normandy B
First & Corresponding Author
Harsh Taneja, University of Illinois
Authors in the order to be printed. :

Anna Maikova, University of Missouri; Harsh Taneja, University of Illinois

Additional Authors
Anna Maikova, University of Missouri
Fri Mar 29 2019, 8:30am–10:00am, 2-Normandy B
First & Corresponding Author
Christopher Vargo, University of Colorado
Authors in the order to be printed. :

Chris Vargo, University of Colorado; Toby Hopp, University of Colorado

Additional Authors
Tobias Hopp, University of Colorado
Fri Mar 29 2019, 8:30am–10:00am, 3-Bordeaux
Fri Mar 29 2019, 8:30am–10:00am, 3-Bordeaux
First & Corresponding Author
Huan Chen, University of Florida
Authors in the order to be printed. :

Huan Chen, University of Florida; Ye Wang, University of Missouri

Additional Authors
Ye Wang, University of Missouri
Fri Mar 29 2019, 8:30am–10:00am, 3-Bordeaux
First & Corresponding Author
Joongsuk Lee, Sungkyunkwan University
Authors in the order to be printed. :

Joongsuk Lee, Sungkyunkwan University

Additional Authors
None
Fri Mar 29 2019, 8:30am–10:00am, 3-Bordeaux
First & Corresponding Author
Seounmi Youn, Emerson College
Authors in the order to be printed. :

Seounmi Youn, Emerson College; Naa Amponsah Dodoo, Emerson College

Additional Authors
Naa Amponsah Dodoo, Emerson College
Fri Mar 29 2019, 8:30am–10:00am, 3-Bordeaux
First & Corresponding Author
Janice Cho, Texas Tech University
Authors in the order to be printed. :

Janice Cho, Texas Tech University; Wonseok (Eric) Jang, Texas Tech University; Soojin Kim, Louisiana State University

Additional Authors
Wonseok Eric Jang, Texas Tech University
Soojin Kim, Louisiana State University
Fri Mar 29 2019, 8:30am–10:00am, 4-Plaza Ballroom C
Fri Mar 29 2019, 8:30am–10:00am, 4-Plaza Ballroom C
First & Corresponding Author
Steven Edwards, Southern Methodist University
Authors in the order to be printed. :

Steven Edwards, Southern Methodist University; Marie Bos, The Integer Group: Global Commerce Agency; Ann Burke, AT&T Business Marketing; Vicki Cutwright, Wyndham Hotels & Resorts; Lisa Haayen, HumanSpeak

Additional Authors
None
Fri Mar 29 2019, 1:00pm–2:30pm, 1-Normandy A
Fri Mar 29 2019, 1:00pm–2:30pm, 1-Normandy A
First & Corresponding Author
Martin Eisend, European University Viadrina
Authors in the order to be printed. :

Martin Eisend, European University Viadrina; Erik Hermann, European University Viadrina

Additional Authors
Erik Hermann, European University Viadrina
Fri Mar 29 2019, 1:00pm–2:30pm, 1-Normandy A
First & Corresponding Author
Yang Feng, San Diego State University
Authors in the order to be printed. :

Yang Feng, San Diego State University; Huan Chen, University of Florida; Li He, Qualcomm Technologies Inc.

Additional Authors
Huan Chen, University of Florida
Li He, Qualcomm Technologies Inc.
Fri Mar 29 2019, 1:00pm–2:30pm, 1-Normandy A
First & Corresponding Author
Wan-Hsiu Sunny Tsai, University of Miami
Authors in the order to be printed. :

Wan-Hsiu Sunny Tsai, University of Miami; Aya Shata, University of Miami; Shiyun Tian, University of Miami

Additional Authors
Aya Sami Shata, University of Miami
Shiyun Tian, University of Miami
Fri Mar 29 2019, 1:00pm–2:30pm, 1-Normandy A
First & Corresponding Author
Adrienne Muldrow, East Carolina University
Authors in the order to be printed. :

Adrienne Muldrow, East Carolina University

Additional Authors
None
Fri Mar 29 2019, 1:00pm–2:30pm, 2-Normandy B
Fri Mar 29 2019, 1:00pm–2:30pm, 2-Normandy B
First & Corresponding Author
Sylvia Chan-Olmsted, University of Florida
Authors in the order to be printed. :

Sylvia Chan-Olmsted, University of Florida; Yoo Jin Chung, University of Florida; Xiaomeng "Maggie" Lan, University of Florida; Lisa-Charlotte Wolter, Hamburg Media School

Additional Authors
Yoo Jin Chung, University of Florida
Xiaomeng Maggie Lan, University of Florida
Lisa-Charlotte Wolter, Hamburg Media School
Fri Mar 29 2019, 1:00pm–2:30pm, 2-Normandy B
First & Corresponding Author
Shuoya Sun, University of Georgia
Authors in the order to be printed. :

Shuoya Sun, University of Georgia; Karen Whitehill King, University of Georgia

Additional Authors
Karen Whitehill King, University of Georgia
Fri Mar 29 2019, 1:00pm–2:30pm, 2-Normandy B
First & Corresponding Author
Federico de Gregorio, University of Akron
Authors in the order to be printed. :

Sydney Chinchanachokchai, University of Akron; Federico de Gregorio, University of Akron; Alexa Fox, University of Akron

Additional Authors
Sydney Chinchanachokchai, University of Akron
Alexa Fox, University of Akron
Fri Mar 29 2019, 1:00pm–2:30pm, 2-Normandy B
First & Corresponding Author
Xiaowen Xu, University of Connecticut
Authors in the order to be printed. :

Xiaowen Xu, University of Connecticut; Tai-Yee Wu, National Chiao Tung University; David Atkin, University of Connecticut


Additional Authors
Tai-Yee Wu, National Chiao Tung University
David Atkin, University of Connecticut
Fri Mar 29 2019, 1:00pm–2:30pm, 3-Bordeaux
Fri Mar 29 2019, 1:00pm–2:30pm, 3-Bordeaux
First & Corresponding Author
Aziz Muqaddam, Michigan State University
Authors in the order to be printed. :

Aziz Muqaddam, Michigan State University; Seunga Venus Jin, Sejong University

Additional Authors
Seunga Venus Jin, Sejong University
Fri Mar 29 2019, 1:00pm–2:30pm, 3-Bordeaux
First & Corresponding Author
Mengtian Jiang, University of Kentucky
Authors in the order to be printed. :

Mengtian Jiang, University of Kentucky; Nora Rifon, Michigan State University; Esther Thorson, Michigan State University

Additional Authors
Nora Rifon, Michigan State University
Esther Thorson, Michigan State University
Fri Mar 29 2019, 1:00pm–2:30pm, 3-Bordeaux
First & Corresponding Author
Ilyoung Ju, Bowling Green State University
Authors in the order to be printed. :

Ilyoung Ju, Bowling Green State University; Chen Lou, Nanyang Technological University

Additional Authors
Chen Lou, Nanyang Technological University
Fri Mar 29 2019, 1:00pm–2:30pm, 3-Bordeaux
First & Corresponding Author
Rang Wang, University of Florida
Authors in the order to be printed. :

Rang Wang, University of Florida

Additional Authors
None
Fri Mar 29 2019, 1:00pm–2:30pm, 4-Plaza Ballroom C
Fri Mar 29 2019, 1:00pm–2:30pm, 4-Plaza Ballroom C
First & Corresponding Author
Padmini Patwardhan, Winthrop University
Authors in the order to be printed. :

Padmini Patwardhan, Winthrop University; Sabrina Habib, University of South Carolina; Hemant Patwardhan, Winthrop University; Gayle Kerr, Queensland University of Technology; Louise Kelly, Queensland University of Technology; Falguni Vasavada-Oza, MICA; Kathy Mortimer, University of Northhampton; Sally Laurie, University of Northhampton

Additional Authors
Hemant Patwardhan, Winthrop University
Sabrina Habib, University of South Carolina
Gayle Kerr, Queensland University of Technology
Louise Kelly, Queensland University of Technology
Falguni Vasavada-Oza, MICA
Kathleen Mortimer, University of Northhampton
Sally Laurie, University of Northhampton
Fri Mar 29 2019, 2:45pm–4:15pm, 1-Normandy A
Fri Mar 29 2019, 2:45pm–4:15pm, 1-Normandy A
First & Corresponding Author
Liu Liu, University of Florida
Authors in the order to be printed. :

Liu Liu, University of Florida; Huan Chen, University of Florida

Additional Authors
Huan Chen, University of Florida
Fri Mar 29 2019, 2:45pm–4:15pm, 1-Normandy A
First & Corresponding Author
Summer Shelton, University of Florida
Authors in the order to be printed. :

Summer Shelton, University of Florida; Frank Waddell, University of Florida

Additional Authors
Frank Waddell, University of Florida
Fri Mar 29 2019, 2:45pm–4:15pm, 1-Normandy A
First & Corresponding Author
Feng Shen, Saint Joseph's University
Authors in the order to be printed. :

Feng Shen, Saint Joseph's University

Additional Authors
None
Fri Mar 29 2019, 2:45pm–4:15pm, 1-Normandy A
First & Corresponding Author
Rick Wilson, Texas State University
Authors in the order to be printed. :

Rick Wilson, Texas State University; Jill Lohmeier, University of Massachusetts; David Lustick, University of Massachusetts; Bob Chen, University of Massachusetts

Additional Authors
Jill Lohmeier, University of Massachusetts
David Lustick, University of Massachusetts
Bob Chen, University of Massachusetts
Fri Mar 29 2019, 2:45pm–4:15pm, 2-Normandy B
Fri Mar 29 2019, 2:45pm–4:15pm, 2-Normandy B
First & Corresponding Author
Jung Ah Lee, University of Texas
Authors in the order to be printed. :

Jung Ah Lee,University of Texas; Matthew Eastin, University of Texas

Additional Authors
Matthew Eastin, University of Texas
Fri Mar 29 2019, 2:45pm–4:15pm, 2-Normandy B
First & Corresponding Author
Yoo Jin Chung, University of Florida
Authors in the order to be printed. :

Yoo Jin Chung, University of Florida; Susanna Lee, University of Florida; Eunice Kim, Ewha Womans University

Additional Authors
Susanna Lee, University of Florida
Eunice Kim, Ewha Womans University
Fri Mar 29 2019, 2:45pm–4:15pm, 2-Normandy B
First & Corresponding Author
Giang V. Pham, University of Illinois at Urbana-Champaign
Authors in the order to be printed. :

Giang V. Pham, University of Illinois at Urbana-Champaign

Additional Authors
None
Fri Mar 29 2019, 2:45pm–4:15pm, 2-Normandy B
First & Corresponding Author
Gawon Kim, Louisiana State University
Authors in the order to be printed. :

Gawon Kim, Louisiana State University; Yongick Jeong, Louisiana State University; Ian Skupski, Louisiana State University

Additional Authors
Yongick Jeong, Louisiana State University
Ian Skupski, Louisiana State University
Fri Mar 29 2019, 2:45pm–4:15pm, 3-Bordeaux
Fri Mar 29 2019, 2:45pm–4:15pm, 3-Bordeaux
First & Corresponding Author
Jane Caulfield, University of Saskatchewan
Authors in the order to be printed. :

Jane Caulfield, University of Saskatchewan; Michelle Day, University of Saskatchewan; Barbara Phillips, University of Saskatchewan

Additional Authors
Michelle Day, Edwards School of Business
Barbara Phillips, University of Saskatchewan
Fri Mar 29 2019, 2:45pm–4:15pm, 3-Bordeaux
First & Corresponding Author
Doyle Yoon, University of Oklahoma
Authors in the order to be printed. :

Doyle Yoon, University of Oklahoma; Sang Chon Kim, University of Oklahoma

Additional Authors
Sang Chon Kim, University of Oklahoma
Fri Mar 29 2019, 2:45pm–4:15pm, 3-Bordeaux
First & Corresponding Author
Taylor Jing Wen, University of South Carolina
Authors in the order to be printed. :

Taylor Jing Wen, University of South Carolina; Linwan Wu, University of South Carolina; Naa Amponsah Dodoo, Emerson College; Chris Noland, University of South Carolina; Eunice Kim, Ewha Womans University

Additional Authors
Linwan Wu, University of South Carolina
Naa Amponsah Dodoo, Emerson College
Chris Noland, University of South Carolina
Eunice Kim, Ewha Womans University
Fri Mar 29 2019, 2:45pm–4:15pm, 4-Plaza Ballroom C
Fri Mar 29 2019, 2:45pm–4:15pm, 4-Plaza Ballroom C
First & Corresponding Author
Janet Rose, University of Kansas
Authors in the order to be printed. :

Helen Katz, Publicis Groupe & De Paul University; Sela Sar, University of Illinois at Urbana-Champaign; Jay Newell, Iowa State University; Lisa Dobias, University of Texas at Austin; Dave Wilcox, Marquette University; Janet Rose, University of Kansas

Additional Authors
None
Sat Mar 30 2019, 8:30am–10:00am, 1-Normandy A
Sat Mar 30 2019, 8:30am–10:00am, 1-Normandy A
First & Corresponding Author
Juan Mundel, DePaul University
Authors in the order to be printed. :

Juan Mundel, DePaul University

Additional Authors
None
Sat Mar 30 2019, 8:30am–10:00am, 1-Normandy A
First & Corresponding Author
Joe Phua, University of Georgia
Authors in the order to be printed. :

Joe Phua, University of Georgia; DongJae (Jay) Lim, University of Georgia

Additional Authors
DongJae Lim, University of Georgia
Sat Mar 30 2019, 8:30am–10:00am, 1-Normandy A
First & Corresponding Author
Regina Ahn, University of Illinois
Authors in the order to be printed. :

Regina Ahn, University of Illinois; Jie (Doreen) Shen,University of Illinois; Xuanjun Gong, University of Illinois; Chen Chen, University of Illinois; Weizi Liu, University of Illinois; Michelle Nelson, University of Illinois; Gail Ferguson, University of Illinois

Additional Authors
Jie(Doreen) Shen, University of Illinois
Xuanjun Gong, University of Illinois
Chen Chen, University of Illinois
Weizi Liu, University of Illinois
Michelle Nelson, University of Illinois
Gail Ferguson, University of Illinois
Sat Mar 30 2019, 8:30am–10:00am, 1-Normandy A
First & Corresponding Author
Anna McAlister, Endicott College
Authors in the order to be printed. :

Shannon Harris, Endicott College; Anna McAlister, Endicott College

Additional Authors
Shannon Harris, Endicott College
Sat Mar 30 2019, 8:30am–10:00am, 2-Normandy B
Sat Mar 30 2019, 8:30am–10:00am, 2-Normandy B
First & Corresponding Author
Taeyeon Kim, University of Georgia
Authors in the order to be printed. :

Taeyeon Kim, University of Georgia; Joe Phua, University of Illinois

Additional Authors
Joe Phua, University of Georgia
Sat Mar 30 2019, 8:30am–10:00am, 2-Normandy B
First & Corresponding Author
Sara Champlin, University of North Texas
Authors in the order to be printed. :

Sara Champlin, University of North Texas; Yvette Sterbenk, Ithaca College; Kasey Windels, University of Florida; Maddison Poteet, University of North Texas

Additional Authors
Yvette Sterbenk, Ithaca College
Kasey Windels, University of Florida
Maddison Poteet, University of North Texas
Sat Mar 30 2019, 8:30am–10:00am, 2-Normandy B
First & Corresponding Author
Hojoon Choi, University of Houston
Authors in the order to be printed. :

Hojoon Choi, University of Houston; Kyunga Yoo, KT Corporation

Additional Authors
Kyunga Yoo, KT Corporation
Sat Mar 30 2019, 8:30am–10:00am, 2-Normandy B
First & Corresponding Author
Kasey Windels, University of Florida
Authors in the order to be printed. :

Kasey Windels, University of Florida; Sara Champlin, University of North Texas; Summer Shelton, University of Florida; Yvette Sterbenk, Ithaca College

Additional Authors
Sara Champlin, University of North Texas
Summer Shelton, University of Florida
Yvette Sterbenk, Ithaca College
Sat Mar 30 2019, 8:30am–10:00am, 3-Bordeaux
Sat Mar 30 2019, 8:30am–10:00am, 3-Bordeaux
First & Corresponding Author
Chen Chen, University of Illinois
Authors in the order to be printed. :

Chen Chen, University of Illinois

Additional Authors
None
Sat Mar 30 2019, 8:30am–10:00am, 3-Bordeaux
First & Corresponding Author
Sujin Kim, University of Texas
Authors in the order to be printed. :

Sujin Kim, University of Texas; Kacy Kim, Bryant University; Sukki Yoon, Bryant University

Additional Authors
Kacy Kim, Bryant University
Sukki Yoon, Bryant University
Sat Mar 30 2019, 8:30am–10:00am, 3-Bordeaux
First & Corresponding Author
So Young Lee, University of Texas
Authors in the order to be printed. :

So Young Lee, University of Texas; Chan Yoo, Saint Joseph's University; Dong Hoo Kim, University of North Carolina; Yoon Hi Sung, University of Texas

Additional Authors
Chan Yoo, Saint Joseph's University
Dong Hoo Kim, Ph.D, University of North Carolina
Yoon Hi Sung, University of Texas
Sat Mar 30 2019, 8:30am–10:00am, 3-Bordeaux
First & Corresponding Author
Eunjin Kim, University of Southern California
Authors in the order to be printed. :
Eunjin Kim, University of Southern California; Sidharth Muralidharan, Southern Methodist University; Heather Shoenberger, Pennsylvania State University

 

 
Additional Authors
Sidharth Muralidharan, Southern Methodist University
Heather Shoenberger, Pennsylvania State University
Sat Mar 30 2019, 8:30am–10:00am, 4-Plaza Ballroom C
Sat Mar 30 2019, 8:30am–10:00am, 4-Plaza Ballroom C
First & Corresponding Author
Sabrina Habib, University of South Carolina
Authors in the order to be printed. :

Sabrina Habib, University of South Carolina; Jorge Villegas, University of Illinois; Thomas Vogel, Emerson College

Additional Authors
Thomas Vogel, Emerson College
Jorje Villegas, University of Illinois
Sat Mar 30 2019, 11:00am–12:30pm, 1-Normandy A
Sat Mar 30 2019, 11:00am–12:30pm, 1-Normandy A
First & Corresponding Author
Rose Needle, University of South Carolina
Authors in the order to be printed. :

Rose Needle, University of South Carolina; Karen Mallia, University of South Carolina

Additional Authors
Ms. Karen L. Mallia, M.A., University of South Carolina
Sat Mar 30 2019, 11:00am–12:30pm, 1-Normandy A
First & Corresponding Author
Jean Pfiffelmann, Jean Moulin Lyon 3 University
Authors in the order to be printed. :

Jean Pfiffelmann, Jean Moulin Lyon 3 University; Sébastien Soulez, Jean Moulin Lyon 3 University; Nathalie Dens, University of Antwerp

Additional Authors
Sébastien Soulez, Jean Moulin Lyon 3 University
Nathalie Dens, University of Antwerp
Sat Mar 30 2019, 11:00am–12:30pm, 1-Normandy A
First & Corresponding Author
Shu-Chuan Chu, DePaul University
Authors in the order to be printed. :

Shu-Chuan Chu, DePaul University; Yang Cao, Shanghai Institute of Technology; Jing Yang, Loyola University; Juan Mundel, DePaul University

Additional Authors
Yang Cao, Shanghai Institute of Technology
Jing Yang, Loyola University
Juan Mundel, DePaul University
Sat Mar 30 2019, 11:00am–12:30pm, 1-Normandy A
First & Corresponding Author
Robyn Blakeman, University of Tennessee
Authors in the order to be printed. :

Robyn Blakeman, University of Tennessee

Additional Authors
None
Sat Mar 30 2019, 11:00am–12:30pm, 2-Normandy B
Sat Mar 30 2019, 11:00am–12:30pm, 2-Normandy B
First & Corresponding Author
Regina Ahn, University of Illinois
Authors in the order to be printed. :

Regina Ahn, University of Illinois; Mariea Grubbs Hoy, University of Tennessee; Yoon Ah Lee, University of Illinois; Cecilia Zhou, University of Hong Kong

Additional Authors
Mariea Grubbs Hoy, University of Tennessee
Yoon Ah Lee, University of Illinois
Cecilia Zhou, University of Hong Kong
Sat Mar 30 2019, 11:00am–12:30pm, 2-Normandy B
First & Corresponding Author
Courtney Carpenter Childers, University of Tennessee
Authors in the order to be printed. :

Courtney Carpenter Childers, University of Tennessee; Mariea G. Hoy, University of Tennessee; Brandon Boatwright, University of Tennessee; Betsy DeSimone, University of Tennessee

Additional Authors
None
Sat Mar 30 2019, 11:00am–12:30pm, 2-Normandy B
First & Corresponding Author
Hoyoung Anthony Ahn, Pepperdine University
Authors in the order to be printed. :

Hoyoung Anthony Ahn, Pepperdine University

Additional Authors
None
Sat Mar 30 2019, 11:00am–12:30pm, 2-Normandy B
First & Corresponding Author
Alexander Pfeuffer, University of Georgia
Authors in the order to be printed. :

Alexander Pfeuffer, University of Georgia; Jisu Huh, University of Minnesota

Additional Authors
Jisu Huh, University of Minnesota
Sat Mar 30 2019, 11:00am–12:30pm, 3-Bordeaux
Sat Mar 30 2019, 11:00am–12:30pm, 3-Bordeaux
First & Corresponding Author
Chang Dae Ham, Korean American Communication Association
Authors in the order to be printed. :

Cahng-Dae Ham, Korean American Communication Association; Sela Sar, University of Illinois; Un Chae Chung, University of Illinois

Additional Authors
Sela Sar, University of Illinois
Un Chae Chung, M.S., University of Illinois
Sat Mar 30 2019, 11:00am–12:30pm, 3-Bordeaux
First & Corresponding Author
Jihoon (Jay) Kim, University of Georgia
Authors in the order to be printed. :

Jihoon Kim, University of Georgia; Bart Wojdynski, University of Georgia; Taeyeon Kim, University of Georgia; Hyoyeun Jun, University of Georgia

Additional Authors
Bartosz Wojdynski, University of Georgia
Taeyeon Kim, University of Georgia
Hyoyeun Jun, University of Georgia
Sat Mar 30 2019, 11:00am–12:30pm, 3-Bordeaux
First & Corresponding Author
Jiachen Yao, University of Illinois
Authors in the order to be printed. :

Jiachen Yao, University of Illinois; Yilin Ren, University of Illinois; Seo Yoon Lee, University of Illinois; Xuanjun Gong, University of Illinois; Regina Ahn, University of Illinois; Joseph Yun, University of Illinois; Brittany Duff, University of Illinois; Kevin Wise, University of Illinois

Additional Authors
Yilin Ren, University of Illinois
Seo Yoon Lee, University of Illinois
Xuanjun Gong, University of Illinois
Regina Ahn, University of Illinois
Joseph Yun, University of Illinois
Brittany Duff, University of Illinois
Kevin Wise, University of Illinois
Sat Mar 30 2019, 11:00am–12:30pm, 3-Bordeaux
First & Corresponding Author
Shili Xiong, University of Illinois
Authors in the order to be printed. :

Shili Xiong, University of Illinois; Brittany Duff, University of Illinois

Additional Authors
Brittany Duff, University of Illinois
Sat Mar 30 2019, 11:00am–12:30pm, 4-Plaza Ballroom C
Sat Mar 30 2019, 11:00am–12:30pm, 4-Plaza Ballroom C
First & Corresponding Author
Sara Champlin, University of North Texas
Authors in the order to be printed. :

Sara Champlin, University of North Texas; Glenn Griffin, University of Colorado; Juli James, University of North Texas; Yvette Sterbenk, Ithaca College

Additional Authors
Glenn Griffin, University of Colorado
Juli James, University of North Texas
Yvette Sterbenk, Ithaca College
Sat Mar 30 2019, 2:00pm–3:30pm, 1-Normandy A
Sat Mar 30 2019, 2:00pm–3:30pm, 1-Normandy A
First & Corresponding Author
Doyle Yoon, University of Oklahoma
Authors in the order to be printed. :

Doyle Yoon, University of Oklahoma; Ziho Kang, University of Oklahoma; Fuwei Sun, University of Oklahoma; Sang Chon Kim, University of Oklahoma

Additional Authors
Ziho Kang, University of Oklahoma
Fuwei Sun, University of Oklahoma
Sang Chon Kim, University of Oklahoma
Sat Mar 30 2019, 2:00pm–3:30pm, 1-Normandy A
First & Corresponding Author
Hyun Ju Jeong, University of Kentucky
Authors in the order to be printed. :

Hyun Ju Jeong, University of Kentucky; Jihye Kim, University of Kentucky

Additional Authors
Jihye Kim, University of Kentucky
Sat Mar 30 2019, 2:00pm–3:30pm, 1-Normandy A
First & Corresponding Author
Dong Hoo Kim, University of North Carolina
Authors in the order to be printed. :

Dong Hoo Kim, University of North Carolina; Joseph Cabosky, University of North Carolina; Michele Lynn Meyer, University of North Carolina

Additional Authors
Joseph Cabosky, University of North Carolina
Michele Meyer, University of North Carolina
Sat Mar 30 2019, 2:00pm–3:30pm, 1-Normandy A
First & Corresponding Author
Mina Lee, Kookmin University
Authors in the order to be printed. :

Mina Lee, Kookmin University; Hye Jin Yoon, Southern Methodist University


 

Additional Authors
Hye Jin Yoon, Southern Methodist University
Sat Mar 30 2019, 2:00pm–3:30pm, 2-Normandy B
Sat Mar 30 2019, 2:00pm–3:30pm, 2-Normandy B
First & Corresponding Author
DongJae (Jay) Lim, University of Georgia
Authors in the order to be printed. :

DongJae (Jay) Lim, University of Georgia; Tae Hyun Baek, University of Kentucky;Sukki Yoon, Bryant University; Yeonshin Kim, Myongji University

Additional Authors
None
Sat Mar 30 2019, 2:00pm–3:30pm, 2-Normandy B
First & Corresponding Author
Mikyeung Bae, Oklahoma State University
Authors in the order to be printed. :

Mikyeung Bae, Oklahoma State University

Additional Authors
Mikyeung Bae, Oklahoma State University
Sat Mar 30 2019, 2:00pm–3:30pm, 2-Normandy B
First & Corresponding Author
Sidharth Muralidharan, Southern Methodist University
Authors in the order to be printed. :

Sidharth Muralidharan, Southern Methodist University; Carrie la Ferle, Southern Methodist University; Eunjin (Anna) Kim, University of Southern California

Additional Authors
Carrie La Ferle, Southern Methodist University
Eunjin (Anna) Kim, University of Southern California
Sat Mar 30 2019, 2:00pm–3:30pm, 2-Normandy B
First & Corresponding Author
Yoon-Joo Lee, Washington State University
Authors in the order to be printed. :

Yoon-Joo Lee, Washington State University; Huan Chen, University of Florida; Ruowen Wang, University of Florida

Additional Authors
Huan Chen, University of Florida
Ruowen Wang, University of Florida
Sat Mar 30 2019, 2:00pm–3:30pm, 3-Bordeaux
Sat Mar 30 2019, 2:00pm–3:30pm, 3-Bordeaux
First & Corresponding Author
Harsha Gangadharbatla, University of Colorado
Authors in the order to be printed. :

Harsha Gangadharbatla, University of Colorado; Deepti Khedekar, Freelance Marketing Professional

Additional Authors
Deepti Khedekar, Freelance Marketing Professional
Sat Mar 30 2019, 2:00pm–3:30pm, 3-Bordeaux
First & Corresponding Author
Kathrynn Pounders, University of Texas
Authors in the order to be printed. :

Kathrynn Pounders, University of Texas; Amanda Mabry-Flynn, University of Illinois; Sara Champlin, University of North Texas

Additional Authors
Amanda Mabry-Flynn, University of Illinois
Sara Champlin, University of North Texas
Sat Mar 30 2019, 2:00pm–3:30pm, 3-Bordeaux
First & Corresponding Author
Mark Yim, University of Massachusetts
Authors in the order to be printed. :

Mark Yim, University of Massachusetts; Eunice Kim, Ewha Womans University; Hongmin Ahn, Dongguk University

Additional Authors
Eunice Kim, Ewha Womans University
Hongmin Ahn, Dongguk University
Sat Mar 30 2019, 2:00pm–3:30pm, 3-Bordeaux
First & Corresponding Author
Chen Lou, Nanyang Technological University
Authors in the order to be printed. :

Chen Lou, Nanyang Technological University; Ilyoung Ju, Bowling Green State University

Additional Authors
Ilyoung Ju, Bowling Green State University
Sat Mar 30 2019, 2:00pm–3:30pm, 4-Plaza Ballroom C
Sat Mar 30 2019, 2:00pm–3:30pm, 4-Plaza Ballroom C
First & Corresponding Author
Anastasia Kononova, Michigan State University
Authors in the order to be printed. :

Anastasia G Kononova, Michigan State University; Zheng (Joyce) Wang, The Ohio State University; Prabu David, Michigan State University; Se-Hoon Jeong, Korea University; Claire Segijn, University of Minnesota; Sydney Chinchanachokchai, University of Akron; Robert Habeck, Omnicom Media Group; Brittany Duff, University of Illinois, Urbana-Champaign

Additional Authors
None
Sun Mar 31 2019, 8:30am–10:00am, 1-Normandy A
Sun Mar 31 2019, 8:30am–10:00am, 1-Normandy A
First & Corresponding Author
Taylor Jing Wen, University of South Carolina
Authors in the order to be printed. :

Taylor Jing Wen, University of South Carolina; Wonseok Eric Jang, Texas Tech University; Linwan Wu, University of South Carolina

Additional Authors
Wonseok Eric Jang, Texas Tech University
Linwan Wu, University of South Carolina
Sun Mar 31 2019, 8:30am–10:00am, 1-Normandy A
First & Corresponding Author
Ji Mi Hong, University of Texas
Authors in the order to be printed. :

Ji Mi Hong, University of Texas; Wei-Na Lee, University of Texas

Additional Authors
Wei-Na Lee, University of Texas
Sun Mar 31 2019, 8:30am–10:00am, 1-Normandy A
First & Corresponding Author
Yan Huang, Southern Methodist University
Authors in the order to be printed. :

Yan Huang, Southern Methodist University; Hye Jin Yoon, Southern Methodist University

Additional Authors
Hye Jin Yoon, Southern Methodist University
Sun Mar 31 2019, 8:30am–10:00am, 1-Normandy A
First & Corresponding Author
Eun Yeon Kang, Kutztown University of Pennsylvania
Authors in the order to be printed. :

Eun Yeon Kang, Kutztown University of Pennsylvania; Lucy Atkinson, University of Texas

Additional Authors
Lucy Atkinson, University of Texas
Sun Mar 31 2019, 8:30am–10:00am, 2-Normandy B
Sun Mar 31 2019, 8:30am–10:00am, 2-Normandy B
First & Corresponding Author
Michelle Nelson, University of Illinois
Authors in the order to be printed. :

Michelle Nelson, University of Illinois; Kathy Tian, University of Illinois; Rachel Powell, CDC Foundation; Gail Ferguson, University of Illinois

Additional Authors
Kathy Tian, University of Illinois
Rachel Powell, CDC Foundation
Gail Ferguson, University of Illinois
Sun Mar 31 2019, 8:30am–10:00am, 2-Normandy B
First & Corresponding Author
Olivia Bravo, Florida State University
Authors in the order to be printed. :

Olivia Bravo, Florida State University; Jaejin Lee, Florida State University

Additional Authors
Jaejin Lee, Florida State University
Sun Mar 31 2019, 8:30am–10:00am, 2-Normandy B
First & Corresponding Author
Sigal Segev, Florida International University
Authors in the order to be printed. :

Sigal Segev, Florida International University; Yu Liu, Florida International University; Juliana Fernandes, University of Miami

Additional Authors
Yu Liu, Florida International University
Juliana Fernandes, University of Miami
Sun Mar 31 2019, 8:30am–10:00am, 2-Normandy B
First & Corresponding Author
Linwan Wu, University of South Carolina
Authors in the order to be printed. :

Linwan Wu, University of South Carolina; Naa Amponsah Dodoo, Emerson College

Additional Authors
Naa Amponsah Dodoo, Emerson College
Sun Mar 31 2019, 8:30am–10:00am, 3-Bordeaux
Sun Mar 31 2019, 8:30am–10:00am, 3-Bordeaux
First & Corresponding Author
Pam Richardson-Greenfield, Radford University
Authors in the order to be printed. :

Pam Richardson-Greenfield, Radford University; Traci Freling, University of Texas; Carrie LaFerle, Southern Methodist University

Additional Authors
Traci Freling, University of Texas
Carrie La Ferle, Southern Methodist University
Sun Mar 31 2019, 8:30am–10:00am, 3-Bordeaux
First & Corresponding Author
Ilwoo Ju, Saint Louis University
Authors in the order to be printed. :

Ilwoo Ju, Saint Louis University; Jennifer Ohs, Saint Louis University

Additional Authors
Jennifer Ohs, Saint Louis University
Sun Mar 31 2019, 8:30am–10:00am, 3-Bordeaux
First & Corresponding Author
Kelty Logan, University of Colorado
Authors in the order to be printed. :

Kelty Logan, University of Colorado

Additional Authors
None
Sun Mar 31 2019, 8:30am–10:00am, 3-Bordeaux
First & Corresponding Author
Jennifer Ball, Temple University
Authors in the order to be printed. :

Jennifer Ball, Temple University

Additional Authors
None
Sun Mar 31 2019, 8:30am–10:00am, 4-Plaza Ballroom C
Sun Mar 31 2019, 8:30am–10:00am, 4-Plaza Ballroom C
First & Corresponding Author
Harsha Gangadharbatla, University of Colorado
Authors in the order to be printed. :

Harsha Gangadharbatla, University of Colorado; Valerie Jones, University of Nebraska; Christopher Ferrel, The Richards Group; Christopher Owens, The Richards Group; Christopher Vargo, University of Colorado; Amit Pande, Tact.ai; Hairong Li, Michigan State University

Additional Authors
Valerie Jones, University of Nebraska
Christopher Ferrel, The Richards Group
Christopher Owens, The Richards Group
Christopher Vargo, University of Colorado
Amit Pande, Tact.ai
Li Hairong, Michigan State University
Sun Mar 31 2019, 10:15am–11:45am, 1-Normandy A
Sun Mar 31 2019, 10:15am–11:45am, 1-Normandy A
First & Corresponding Author
Hyejin Bang, University of Kansas
Authors in the order to be printed. :

Hyejin Bang, University of Kansas; Dongwon Choi, Kookmin University; Sukki Yoon, Bryant University; Tae Hyun Baek, University of Kentucky

Additional Authors
Dongwon Choi, Kookmin University
Sukki Yoon, Bryant University
Tae Hyun Baek, University of Kentucky
Sun Mar 31 2019, 10:15am–11:45am, 1-Normandy A
First & Corresponding Author
Sun-Young Park, University of Massachusetts
Authors in the order to be printed. :

Sun-Young Park, University of Massachusetts; Mark Yim, University of Massachusetts

Additional Authors
Mark Yim, University of Massachusetts
Sun Mar 31 2019, 10:15am–11:45am, 1-Normandy A
First & Corresponding Author
Rachel Esther Lim, University of Texas
Authors in the order to be printed. :

Rachel Lim, University of Texas; Jimi Hong, University of Texas; Wei-Na Lee, University of Texas

Additional Authors
Ji Mi Hong, University of Texas
Wei-Na Lee, University of Texas
Sun Mar 31 2019, 10:15am–11:45am, 1-Normandy A
First & Corresponding Author
Yoon Hi Sung, University of Texas
Authors in the order to be printed. :

Yoon Hi Sung, University of Texas; Rachel Esther Lim, University of Texas; Wei-Na Lee, University of Texas

Additional Authors
Rachel Esther Lim, University of Texas
Wei-Na Lee, University of Texas
Sun Mar 31 2019, 10:15am–11:45am, 2-Normandy B
Sun Mar 31 2019, 10:15am–11:45am, 2-Normandy B
First & Corresponding Author
Linwan Wu, University of South Carolina
Authors in the order to be printed. :

Linwan Wu, University of South Carolina; Jiangmeng Helen Liu, Seattle University

Additional Authors
Jiangmeng Helen Liu, Seattle University
Sun Mar 31 2019, 10:15am–11:45am, 2-Normandy B
First & Corresponding Author
Kacy Kim, Bryant University
Authors in the order to be printed. :

Kacy Kim, Bryant University; Sujin Kim, University of Texas; Sukki Yoon, Bryant University

Additional Authors
Sujin Kim, University of Texas
Sukki Yoon, Bryant University
Sun Mar 31 2019, 10:15am–11:45am, 2-Normandy B
First & Corresponding Author
Sujin Kim, The University of Texas
Authors in the order to be printed. :

Sujin Kim, The University of Texas; Lucy Atkinson, The University of Texas

Additional Authors
Lucy Atkinson, The University of Texas
Sun Mar 31 2019, 10:15am–11:45am, 2-Normandy B
First & Corresponding Author
Tae Hyun Baek, University of Kentucky
Authors in the order to be printed. :

Tae Hyun Baek, University of Kentucky; Sukki Yoon, Bryant University

Additional Authors
Sukki Yoon, Bryant University
Sun Mar 31 2019, 10:15am–11:45am, 3-Bordeaux
Sun Mar 31 2019, 10:15am–11:45am, 3-Bordeaux
First & Corresponding Author
Joonghwa Lee, University of North Dakota
Authors in the order to be printed. :

Joonghwa Lee, University of North Dakota; Haseon Park, University of North Dakota; Emily Gibbens, University of North Dakota; Soojung Kim, University of North Dakota

Additional Authors
Haseon Park, University of North Dakota
Emily Gibbens, University of North Dakota
Soojung Kim, University of North Dakota
Sun Mar 31 2019, 10:15am–11:45am, 3-Bordeaux
First & Corresponding Author
Sylvia Chan-Olmsted, University of Florida
Authors in the order to be printed. :

Sylvia Chan-Olmsted, University of Florida; Rang Wang, University of Florida; Kyung-Ho Hwang, Kyungnam University

Additional Authors
Rang Wang, University of Florida
Kyung-Ho Hwang, Kyungnam University
Sun Mar 31 2019, 10:15am–11:45am, 3-Bordeaux
First & Corresponding Author
Brittani Sahm, University of Rhode Island
Authors in the order to be printed. :

Brittani Sahm, University of Rhode Island

Additional Authors
None
Sun Mar 31 2019, 10:15am–11:45am, 3-Bordeaux
First & Corresponding Author
Amber Renee George, Baylor University
Authors in the order to be printed. :

Amber Renee George, Baylor University

Additional Authors
None
Sun Mar 31 2019, 10:15am–11:45am, 4-Plaza Ballroom C
Sun Mar 31 2019, 10:15am–11:45am, 4-Plaza Ballroom C
First & Corresponding Author
Laura Bright, Texas Christian University
Authors in the order to be printed. :

Laura Bright, Texas Christian University; Kelty Logan, University of Colorado; Ashley English, Texas Christian University; Penny Kwon, Texas Christian University; Jessica Kingman, The Richards Group; Jennifer Hallabough, Firehouse Agency; Kevin Lyons, Governance Sciences Group, Inc.

Additional Authors
Kelty Logan, University of Colorado
Ashley English, Texas Christian University
Eunseon Penny Kwon, Texas Christian University
Jennifer Hallabough, Firehouse Agency
Jessica Kingman, The Richards Group
Kevin Lyons, Governance Sciences Group, Inc.